Who We Are
Lilac Fresh is a laundry pickup and delivery service headquartered in the United States. Our website address is https://lilacfresh.com. We provide convenient laundry solutions, including scheduling pickups, processing orders, and delivering clean laundry to your doorstep.
What Information We Collect
We collect information you voluntarily provide when you register, place an order, subscribe, or contact us. This may include:
- Contact details (name, email address, phone number, pickup/delivery address)
- Payment information (processed securely via third-party payment gateways; we do not store full card data)
- Order details (laundry preferences, special instructions, order history)
- Account information (username, password, saved preferences)
- Usage data (IP address, browser type, device info, site interactions via cookies/analytics)
- Optional information such as detergent allergies, provided only to fulfill your requests
We do not sell or share your mobile information with third parties for promotional or marketing purposes.
Media
If you upload images (e.g., for order inquiries), avoid including embedded location data (EXIF GPS). Visitors may download and extract location data from uploaded images.
Cookies
We use cookies to remember preferences, maintain sessions, and improve site functionality. Examples include:
- Remembering login information and screen display choices
- Temporary cookies to test browser compatibility
- Cookies for analytics, advertising, and operational performance
You can control cookies through browser settings. Visit our Cookie Policy (if available) for details.
Embedded Content from Other Websites
Pages may include embedded content (videos, images, etc.) that behaves as if you visited the other site and may collect data per their policies.
How We Use Your Information
- Process and fulfill laundry orders (scheduling, pickup, delivery)
- Communicate order updates, service notifications, and transactional SMS messages (when you opt in)
- Improve services, site performance, and user experience
- Prevent fraud, ensure security, and comply with legal obligations
- Analyze anonymized or aggregated data for operational insights
Who We Share Your Data With
We do not sell personal information. We may share data with:
- Service providers (payment processors like Stripe, delivery partners, hosting providers, SMS platforms when you opt in)
- Legal authorities when required to comply with laws or protect our rights
- Affiliates or successors if the business is merged or sold
If you request a password reset, your IP address may be included in the reset email.
How Long We Retain Your Data
- Comments: retained indefinitely to recognize and approve follow-up comments automatically
- Registered accounts: personal information remains until you edit or delete it (usernames cannot be changed)
- Order/payment data: retained as long as necessary to provide services, comply with tax laws (typically 7 years), or resolve disputes
Your Rights
You may request to:
- Access or export personal data
- Correct inaccurate information
- Delete data (except where retention is required by law)
- Restrict or object to certain processing activities
Contact us at privacy@lilacfresh.com to exercise your rights.
Where Your Data Is Sent
Visitor comments may be checked through automated spam detection services. Data may be stored on servers in the United States or other jurisdictions with adequate privacy protections.
SMS Notifications
When you opt in to receive SMS notifications:
- Messages are transactional (order, pickup, delivery updates)
- Message frequency may vary
- Standard message and data rates may apply
- Reply STOP to unsubscribe or HELP for assistance at any time
We will not sell or share your mobile information with third parties for promotional or marketing purposes.
Security
We use industry-standard security measures (encryption, access controls, firewalls) to protect your information. However, no method is 100% secure.
Changes to This Policy
We may update this policy periodically. When changes occur, we will post the revised version here with the updated date. Continued use of the site constitutes acceptance of any changes.
Contact Us
For questions or concerns about this policy, please email privacy@lilacfresh.com or visit https://lilacfresh.com.